Google Analytics: Additional Tracking and Tabs

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Google Analytics: Additional Tracking and Tabs

Postby mmesarch1 » Wed Feb 24, 2010 10:12 am

HI,
Two questions:
At the Jan WDN meeting Seth mentioned that you can now track in Google things like the page ranking and the number of times a user opens and closes the navigation bar. I cannot seem to find those stats in my Google Analytics. Where would these show up? I did not see anything describing these in the BB or the Wiki.

Also I have noticed that when I look at the Site Overlay in GA that all my tabs show the same number for each tab. I am assuming that that number is the total number of people the clicked on at least one tab on the page. Is there a way we can see how many people clicked on individual tabs on a page?

Thanks.
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Postby smeranda » Fri Feb 26, 2010 4:16 pm

Mark:

I have produced a video tutorial that should help find the data regarding the tracking released in January. It is available from any of these places:

http://www1.unl.edu/iimblog/2010/02/26/google-analytics-wdn-update/
http://www1.unl.edu/mediahub/media/1250
http://www1.unl.edu/wdn/wiki/Advanced_Tracking_in_the_UNL_Templates

As for the tabs, currently these are not setup to be tracked in Google Analytics. Google Analytics will not track the # or anything after it from the URL. I haven't been able to come up with an elegant solution for this; I'm open to suggestions.

The number you see inside the site overlay report is actually the number of traffickers to the current page from the current page. It's difficult to explain, but just know it really is a worthless number.
Seth Meranda
User Experience Architect
University Communications
(402) 472-8513
seth@unl.edu
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